Create Room Logo Animation:
I developed the concept and directed the animation for Create Room’s logo reveal, designed to connect the brand’s flagship product with the logo and name while expressing a burst of creativity through color and motion inspired by the seven Creative Intentions.
The animation system incorporates dynamic color and motion to reflect the brand’s creative energy, and was paired with a custom jingle/sound byte developed in collaboration with a sound producer. Together, the visual and audio elements create a unified brand signature used across digital and marketing touchpoints.
Create Room Black Friday Video:
Video direction & box design by me.
Create Room Product Launch Video:
Video directed by me.
Create Room Video End Card:
Directed the animation concept.
